FUNDRAISING

Align Fundraising With Your Mission + Strategic Vision

Together we will assess your opportunities and challenges, map out areas for near-term and future growth, set ambitious and achievable fundraising goals, and equip your team to reach—and exceed—them. We will identify strategies to spark and sustain all levels of donor engagement with the mix of grants, corporate sponsorship, and individual giving opportunities that best suits you.

Prepare your whole team for the challenges ahead by assessing your existing capacity and systems—your strengths, weaknesses, areas/individuals ripe for development and professional growth. You will be armed with the insights and data to identify staffing and other needs, activate and engage your board and volunteers with training, coaching, or interim management to build momentum for transformative and sustainable fundraising success.

Potential Areas Of Engagement:

Annual Giving
- Annual Appeal Strategy & Design
- Staff Training
- Building Your Donor Pipeline
- Leadership Donor Engagement & Stewardship
- Effective Operations
Corporate & Foundation Partnerships
Capital & Major Gift Fundraising, Including Feasibility Studies, Campaign Planning & Management
Senior Leadership and Board Coaching and Training
Development Audits
Interim Leadership

CLIENT IMPACT

Capital and Annual Fundraising | Wellesley Centers For Women

Joined WCW, a global leader in gender-focused research, in the midst of an ambitious 35th Anniversary campaign. Led the campaign to a successful completion, exceeding all goals despite the challenges of a deep national economic recession. Leveraged the campaign success to rebuild the development team and operations, including a full systems audit and mission-centered rebrand of annual fundraising, re-engaging donors and aligning messaging with their social impact mission:

Raised $4.7M and exceeded campaign goal by 35%, including establishing an endowment to support early career researchers exploring innovative ideas.
Repositioned visual messaging for print, website, social media platforms, including logo redesign and development of a full suite of collateral materials
Developed powerful written and visual content for mailed and online appeals, linking research evidence to urgent social issues for women and girls
Grew unrestricted revenue by an average 20% each year for four consecutive fiscal years

“Undaunted by a significant economic recession that was wreaking havoc on higher ed endowments and the economy as a whole, Barbara immersed herself in our community, smiled at the many naysayers, and quietly led the way to success — a full 35% over our goal!

Barbara manages to blend strategic vision with tactical effectiveness, and builds consensus and community along the way — all while laying the groundwork for future mission strength and organizational stability. I treasured our work together.”

— Susan McGee Bailey, Executive Director, Wellesley Centers for Women